WHAT IS THE VIRTUOUS CYCLE
‘PERCEPTION-FORMATION-TRANSMISSION-RESPONSIBILTY’
The Virtuous cycle is our principle system of method by which we engender transformation. It contains four phases; Perception, Formation, Transmission and Responsibility, with each phase represented by a verb; Learning, Thinking, Making and Measuring.
PUBLIC
PERCEPTION
more
LEARNING
Unravelling the complex layers, systems and environments that composite our challenge. we call this intersection ‘the neighbourhood’.
'CREATING-BETTER-UNDERSTANDINGS'
PUBLIC
FORMATION
more
LEARNING
We ‘freeze frame’ the everyday action of ‘the neighbourhood’. Allowing us to intelligently turn observations into insights.
'DRAWING-BETTER-CONCLUSIONS'
PUBLIC
TRANSMISSION
more
MAKING
We ‘freeze frame’ the everyday action of ‘the neighbourhood’. Allowing us to intelligently turn observations into insights.
'DRAWING-BETTER-CONCLUSIONS'
PUBLIC
RESPONSIBILITY
more
MEASURING
Careful assessment of our effectiveness through impact evaluation & validation. Created for the beneficiaries, with the beneficiaries.
'SECURING-BETTER-FUTURES'
GOT SOMETHING IN MIND?
Get together for a consultation with our chief provocateur, Hoda Judah; hja@public-hq.com / +44 (0)20 7760 783846
hja@public-hq.com / +44 (0)20 7760 783846
